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All Journal al-Afkar, Journal For Islamic Studies JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA) JENIUS (Jurnal Ilmiah Manajemen Sumber Daya Manusia) Journal of Research in Business, Economics, and Education Abdi Laksana Jurnal Lokabmas Kreatif : Loyalitas Kreatifitas Abdi Masyarakat Kreatif DEDIKASI PKM Journal of Economics and Business Letters Jurnal Pengabdian kepada Masyarakat : Kreasi Mahasiswa Manajemen
Juwita Ramadani Fitria
Universitas Pamulang
Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Library & Information Science Social Sciences

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Journal : Journal of Research in Business, Economics, and Education

 1 
The Effect of Work Training and Work Motivation on Employee Performance in PT. Pln Area Lenteng Agung Jakarta Selatan Juwita Ramadani Fitria
Journal of Research in Business, Economics, and Education Vol. 3 No. 3 (2021): June
Publisher : Kusuma Negara Business School

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Abstract

This study aims to test empirically whether the effect of training and motivation is applied to realize employee performance at PT PLN Lenteng Agung Area. Located on Jalan Raya Duren Tiga No.100, South Jakarta, which consists of 50 respondents (37 male and 13 female) using the Slovin sample method. This research uses quantitative descriptive method with data collection techniques, namely by observation and distributing questionnaires / questionnaires. The data analysis techniques used were validity and reliability tests, classic assumption tests (normality, heteroscedasticity, and multicollinearity tests) along with multiple linear regression analysis and simple linear regression analysis which were processed using SPSS 22. The results of this study can be seen from the multiple linear regression equation Y = 9.891+ 0.658X1 + 0.786X2 This can be interpreted that employee performance without the support of training and work motivation (constant) is 9.891 and any changes in the joint increase between the training and work motivation variables will determine the level of employee performance, every one point increase in the training variable due to an increase in the employee performance score of 0.658 and every time there is an increase in job training variables due to an increase in the employee performance score of 0.786. Thus the better the training and work motivation, the higher the level of employee performance. Based on the results of the F test, it can be seen that f is with a significance level of 0.000 <0.05 then the degree of freedom (df) is (k-1) or the degree of the numerator and (n- k) for the degree of denominator where n = number of observations and k = the number of variables, then the F table is obtained of 3.08. So that the value of f is greater than f (33,426> 3.08). Thus the test results show that H0 is rejected and Ha is accepted. This indicates that together (simultaneously) the independent variables (training and motivation) have a significant effect on the dependent variable (performance).
The Effect of Promotion and Brand Image on PT Shaza's Product Purchase Decision: Case Study in South of Tangerang Area Iis Noviyanti; Juwita Ramadani Fitria; Randhy Agusentoso
Journal of Research in Business, Economics, and Education Vol. 3 No. 4 (2021): August
Publisher : Kusuma Negara Business School

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The background of the problem in this research is about along with the progress of the times and science and technology, human food needs are also increasing rapidly. Various kinds of food products began to be varied with various shapes, colors, and tastes. Sales promotion is also synonymous with various interesting and entertaining activities. With enough food, the human food chain will be fulfilled properly. remembering that, food is a basic need that is very important for human survival. This study aims to determine the effect of promotion and brand image, either partially or simultaneously on purchasing decisions on PT SHAZA products (a case study in the South Tangerang area). In this study, data were collected through a questionnaire method using a Likert scale on 100 consumers with a simple random sampling technique using non-probability sampling analysis and parametric inferential statistics. The data analysis techniques used are: 1. Validity test, 2. Reliability test, 3. Classical assumption test, 4. Multiple linear regression test,5. Test the correlation coefficient 6. Test the coefficient of determination 7. Test the hypothesis partially and simultaneously. There is no significant effect between promotions on consumer purchasing decisions based on research results. There is a significant influence between the Brand Image variables on purchasing decisions based on the research that the author did and there is a simultaneous significant effect between promotion variables and Brand Image on consumer purchasing decisions based on research results.
Co-Authors Ahmad Nurhadi Ahmad Nurhadi Nurhadi Aidil Amin Effendy Anjani Putri Belawati Pandiangan Bambang Purnomo Yanuarso Darmadi Darmadi Guruh Dwi Pratama Hira Maulida Iis Novianti Iis Noviyanti Lismiatun Lismiatun Maswarni Maswarni Nofiar Nofiar Norsyam Amaly Noto Susanto Nurismalatri Nurismalatri R. Suyato Kusumaryono Randhy Agusentoso Riri Oktarini Rissa Hanny Sachro Yusuf Selvy Dwi Widiyanti Sugiyanto Sugiyanto Sutisna Yhonanda Harsono